Participants at Jewellery Arabia 2025, Scent Arabia Note Rising Visitor Turnout


Manama: Exhibitors at Jewellery Arabia 2025 and Scent Arabia reported strong visitor turnout, noting that the increase reflects growing confidence in Gulf brands and continued interest in exclusive releases across both the jewellery and perfume sectors.



According to Bahrain News Agency, participants expressed their satisfaction with the organisation and quality of engagement at the event, which has solidified its position as a leading regional platform for new designs and product launches. Mohammed Atiya of Junaid Perfumes highlighted the active atmosphere and notable interest in Gulf-made fragrances, emphasizing the opportunity the event presents for introducing special offers that attract a wide audience.



Adnan Al Maarashi, CEO of the UAE-Oman brand Bukhor Aldar, observed strong visitor interaction, with many keen to explore the brand’s exclusive releases. He noted that the exhibition’s unique combination of perfumes and jewellery adds a distinctive character and mentioned that Bukhor Aldar introduced six exclusive fragrances this year, drawing interest from customers in Bahrain and other GCC states.



Maria Sam of the Kuwaiti brand Atyab Al Marshoud reported that turnout at the pavilion reflected a growing interest in discovering new scents and limited-edition products. She noted that audience engagement with incense diffusers and long-lasting fragrances supports the brand’s continued participation in similar events.



On the jewellery side, Greek designer Elena Ioannidi expressed that returning to Bahrain carries special significance for their team, and they look forward to future collaborations. Her participation reflects a family legacy spanning five generations in jewellery design. Ioannidi showcased handcrafted pieces, including a jewellery box and a lapis-and-gold necklace, emphasizing the skill and time required for such traditional techniques.



Florrie Cheng, Brand Director of Weiyi, stated that participating in Jewellery Arabia provided an ideal opportunity to enter the Middle Eastern market. The exhibition’s strong reputation and regional standing make it a strategic starting point for the brand. Cheng explained that Weiyi showcased a collection using 24-karat and 18-karat gold filigree techniques, with all gemstones being natural and each piece entirely handmade.



The exhibition continues to attract a growing number of exhibitors and visitors, with many regional and international brands presenting seasonal collections and exclusive releases to meet rising demand.



Source: Bahrain News Agency