Manama: The Bahrain Institute for Pearls and Gemstones (DANAT) has introduced its latest value-added offering, Image+ by DANAT, a specialised service designed to provide clients with high-resolution imagery of jewellery pieces submitted for examination and certification.
According to Bahrain News Agency, the service was developed in response to growing demand from jewellery traders and industry professionals for professionally captured visuals that support marketing and sales efforts in both regional and international markets. Image+ by DANAT offers two tailored options. The first includes a high-resolution version of the official image featured in the DANAT report. The second option involves a new high-resolution studio image captured in a basic setting.
Noora Jamsheer, CEO of DANAT, emphasised that this service was meticulously developed and introduced to address the evolving demands of both local and international markets in the areas of sales and digital marketing. It provides jewellery professionals with access to professional, specialised jewellery photography, enabling them to showcase their pieces with exceptional clarity and visual appeal across digital platforms, online auctions, and industry exhibitions.
Jamsheer added, "Image+ by DANAT represents a significant advancement in our customer experience and its broader service offering. It also addresses a longstanding gap in the industry, where access to specialised jewellery photography has typically required significant investment in equipment and technical expertise. The service thus reinforces DANAT's strategic direction to broaden its services portfolio while strengthening its standing as an international trusted authority in the field of pearl and gemstone certification."
Jamsheer further noted that DANAT acknowledges the challenges faced by jewellery professionals in securing high-quality imagery that authentically reflects the distinctiveness and value of their pieces. Through the Image+ service, the Institute offers a practical and cost-effective solution that enhances the visual presentation of certified items, supported by the credibility of DANAT's internationally recognised inspection and certification standards.